I know that what you wrote is true, and very helpful. But... unfortunately, not all of us can follow your guidance. My podcast relies on remote recording via Riverside with guests who don't have the lighting, camera placement, or makeup team to generate a good-looking video. Plus, I include a lot of archival audio that has no video at all. Even so, by letting Buzzsprout automatically add my podcasts to Youtube, I've greatly increased my audience size. When I shared my classic hip-hop interviews, I actually got more than 10x listeners on Youtube than on other podcast apps. So, in my case, it's a great free bonus. I'm grateful to have my podcast on Youtube, even without video.
Great article. And to be honest, you’d be insane to think that you’d expect the same results from an audio first platform to a video first platform. And to be frank, its not even fair for your audience to expect them to watch an audiogram. I wouldn’t. I go to YouTube to watch something.
Chris, I hate that you’re right, but you’re right. This isn’t a creative decision, it’s YouTube forcing podcasters to play by its rules, and now I have to begrudgingly dust off my camera.
I think it’s more: if you want to use a video platform, you need to use video. YouTube can be powerful but trying to force it to be something it’s not doesn’t work
I know that what you wrote is true, and very helpful. But... unfortunately, not all of us can follow your guidance. My podcast relies on remote recording via Riverside with guests who don't have the lighting, camera placement, or makeup team to generate a good-looking video. Plus, I include a lot of archival audio that has no video at all. Even so, by letting Buzzsprout automatically add my podcasts to Youtube, I've greatly increased my audience size. When I shared my classic hip-hop interviews, I actually got more than 10x listeners on Youtube than on other podcast apps. So, in my case, it's a great free bonus. I'm grateful to have my podcast on Youtube, even without video.
Great article. And to be honest, you’d be insane to think that you’d expect the same results from an audio first platform to a video first platform. And to be frank, its not even fair for your audience to expect them to watch an audiogram. I wouldn’t. I go to YouTube to watch something.
Exactly. But so many podcasters ask this question!
Chris, I hate that you’re right, but you’re right. This isn’t a creative decision, it’s YouTube forcing podcasters to play by its rules, and now I have to begrudgingly dust off my camera.
I think it’s more: if you want to use a video platform, you need to use video. YouTube can be powerful but trying to force it to be something it’s not doesn’t work
💯